List Acquisition

A great postcard is useless without a great mailing list. Over 40% of a postcard marketing campaign's success rate depends on the quality of the list. Even if you have your own mailing list, we strongly recommend speaking with our in-house list experts. They have a well deserved reputation for extremely high quality lists, ensuring that your postcard marketing campaign will get the highest return rate for marketing dollars invested.

Consumer Lists

We have access to the largest and most accurate consumer data bases in the US. By singling out potential customers using our State-of-the-Art name filtering technology, we are able to provide highly qualified and targeted consumer lists. Lists can be custom filtered in order to achieve the best results.

Let's say that you have a high-end landscaping company and want to increase the amount of business that you do in your local area. We would access our consumer database and apply the following filters:

  • Filter all names by targeted area. 
  • Re-filter by specific neighborhoods, or by the homes purchase price - $200,000+. 
  • Re-filter for new home buyers- up to 1 year from date of purchase (new home buyers would be most  open to landscaping services). 
  • Our filtering processs produces a list of 10,000 names of the most qualified potential customers willing to hear about your landscaping services.

We would then design an eye-popping 12PT, 6”x11” postcard. It would include a strong call-to-action offer such as a limited time discount, a service coupon, or free estimate in order to generate the greatest response. The postcard would then be printed and mailed. TOTAL TURNAROUND TIME- 2 BUSINESS DAYS!

Business To Business Lists

As in the case of consumer lists, we also have access to the largest and most accurate local and national business data bases in the US. We can specifically target the decision makers at the companies who are most likely to need your product or service.

Let's say that you are a provider of accounting services looking for new clients in your local metro area. We would access our business database and apply the following filters:

  • Filter all companies by targeted area. 
  • Re-filter by companies with 35 or less employees. 
  • Re-filter by decision maker, namely the CFO, Human Resources or Owner/President.
  • Our filtering process produces a list of the most qualified companies for your payroll services.

The targeted company’s decision maker’s name would then be included in the address block. We would then design a high quality, professional 12PT, 6”x11” postcard. It would include a strong call-to-action incentive to start using your services, such as a 3 month service discount or a free payroll analysis of their company. The postcard would then be printed and mailed. Once again, TOTAL TURNAROUND TIME- 2 BUSINESS DAYS!

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